White Rivers Media will be the exclusive representative of this tool in the Indian sub-continent.
With this collaboration, together they aim to provide strategic online re-targeting solutions to the top eCommerce players in India. The collaboration plans to deliver definitive value to the e-Commerce industry in terms of improved conversion rates and personalized retargeting.
They will be closely working with the Confederation of Danish Industry to create mutually beneficial solutions for companies from both the countries.
On partnering with Advantage Media, Shrenik Gandhi, CEO and Co-Founder, White Rivers Media, said, “The Indian e-Commerce sector is one of the fastest growing in the world with home grown and global heavyweights trying to reach maximum customers in the most optimized way. This remarketing tool holds enormous promise for increasing the return on investment on sustainable basis. Their solution has already proven its mettle for e-Commerce industry across 20 countries. Retargeting solution adds up to the promise of White Rivers Media to bring the most effective ROI driven marketing strategy for our clients. We already provide ROI-oriented digital and social media services; this new retargeting solution seamlessly synchronizes and adds up to our service range.”
According to Jonas Frederiksen, Global Founder, Advantage Media, “This is the next step towards following the strategy we started almost 4 years ago. India was a natural choice for the next step; the growth is over 51% in the e-commerce as the population is buying more and more online. This growth is amazing and we would, of course, like to be part of this, the next coming years.”
He also added, “We found the right partner in White Rivers Media, they have shown to have exactly what we were searching for, partner wise. We bring a unique product with a unique payment model i.e. “our clients only pay if we bring revenue”.